Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler
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Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler
Dijitalleşme, B2B pazarlama sistemini baştan tanımlayan bir paradigma dönüşümü işaret etmektedir.
Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler
商品＃: 206766811

Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler

商品＃: 206766811

TWD 20930

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立即訂購並活動它 週五, 九月 11
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Dijitalleşme, B2B pazarlama sistemini baştan tanımlayan bir paradigma dönüşümü işaret etmektedir.
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Shop Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler online at a best price in Taiwan. 625585826X
  • Dijital Çağda B2B Pazarlama Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler başlıklı bu kitap, B2B pazarlamanın dijitalleşme sürecinde geçirdiği bu dönüşümü, yalnızca araçlar ve teknolojiler üzerinden değil;pazar yapıları, satın alma süreçleri, değer yaratma mantıkları, fiyatlandırma yaklaşımları, iletişim sistemleri, dağıtım kanalları ve lojistik yapılar gibi temel pazarlama karması unsurları üzerinden ele alan bütüncül birbakış açısı sunmaktadır. Eserin temel varsayımı, dijitalleşmenin B2B pazarlarında yüzeysel bir modernleşme değil, doğrudan yapısal bir yeniden yapılanma yaratması üzerinedir. Bu nedenle dijitalleşme, kitap boyunca yardımcı bir unsurdeğil, B2B pazarlama sistemini baştan tanımlayan bir paradigma dönüşüme işaret etmektedir. Daha fazla göster
DilTürkçe
Baskı Uzunluğu180 sayfa
ISBN-10625585826X
ISBN-13978-6255858269
Item Weight1.5 lbs (680 grams)

產品描述

Dijital Çağda B2B Pazarlama & Yapısal Dönüşüm, Uygulamalar ve Yeni Dinamikler

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  • 問題: What are the main topics covered in the book?

    Answer: The book covers market structures, purchasing processes, pricing strategies, communication systems, and distribution channels.
  • 問題: Who is this book intended for?

    Answer: It is intended for marketing professionals and businesses operating in the B2B sector looking to adapt to digital changes.
  • 問題: What makes this book different from other marketing resources?

    Answer: It focuses on structural transformation rather than just technological tools, offering a comprehensive perspective on B2B marketing in the digital age.

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TWD 20930

立即訂購並活動它 週五, 九月 11

QTY:

庫存僅剩6件。
Secured transactionsecured transaction

PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.

Our Top Logistics Partners
  • fedex
  • dhl
Fastest cross-border delivery

特色和優勢

  • Explores B2B marketing's transformation in the digital age.
  • Focuses on market structures, purchasing processes, and value creation.
  • Covers essential marketing elements like pricing and communication systems.
  • Provides a holistic view of structural transformation.
  • Highlights digitalization as a fundamental shift, not just modernization.
  • Revolutionize your approach to B2B marketing with this comprehensive guide.

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