Strategic Communication Research Methods, Paperback
商品#: 49095326

Strategic Communication Research Methods, Paperback

商品#: 49095326

TWD 4167

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What Stands Out

Comprehensive Methodologies
Covers various research methods strategically tailored for communication studies, ensuring students and professionals can effectively analyze and implement communication strategies across diverse settings.
Scholarly Insights
Integrates contemporary research with practical examples, offering readers critical insights into the rapidly evolving field of strategic communication, fostering both academic and real-world applications.
User-Friendly Format
Designed in an accessible paperback format, this book is ideal for students and practitioners alike, promoting ease of use and portability for on-the-go learning and reference.

產品詳情

Shop for Strategic Communication Research Methods Paperback by Marianne Dainton and Pamela J Lannutti at Ubuy Taiwan Global Store. Find the best deals on this informative book today!
Book formatPaperback
Fiction/nonfictionNon-Fiction
GenreGeneral Interest
Publication dateApril, 2020
Pages316
SubgenreNon-Classifiable
Series titleNo Series
Edition1
PublisherCognella Academic Publishing
Original languagesEnglish
LanguageEnglish
Educational levelCollege
Is collectibleN
Retail packagingSingle Piece
Assembled product height10 in (25.4 cm)
Assembled product weight1.22 lb (550 grams)
Bisac subject headingNon-Classifiable

Who Should Buy?

Suitable For
  • Communication Students

    Ideal for undergraduate and graduate students seeking foundational knowledge in communication research methods and strategies.

  • Marketing Professionals

    Useful for marketers who need to understand and apply research methods for effective strategic communication campaigns.

  • Academics and Researchers

    Beneficial for researchers focusing on communication studies, offering insights into robust research methodologies and frameworks.

Not Suitable For
  • Casual Readers

    Not suitable for those looking for light reading or general interest materials outside academic or professional contexts.

  • Beginners in Research

    May overwhelm complete beginners with its in-depth analysis and specialized terminology without prerequisite knowledge.

  • Non-Communication Fields

    Less relevant for individuals in unrelated disciplines who do not require strategic communication research methods.

產品描述

Strategic Communication Research Methods, Paperback

About This Item

Introducing the Strategic Communication Research Methods Paperback! Are you looking to enhance your communication research skills? Look no further! Our Strategic Communication Research Methods Paperback is the perfect resource for individuals seeking to delve into the world of strategic communication analysis, measurement, and planning. This comprehensive book provides a wide range of communication research strategies, techniques, and approaches that are vital for anyone studying or working in the field of strategic communication. It covers key topics such as data analysis, research design, ethics, and evaluation, offering a well-rounded perspective on conducting effective communication research. Whether you are a student or a professional, this book equips you with the necessary tools and frameworks to investigate communication phenomena and make informed decisions. With a focus on both quantitative and qualitative research methods, it caters to a variety of research interests and preferences. Incorporating real-world case studies and sampling methods, this book ensures that you gain practical knowledge and insights.

It aims to bridge the gap between theory and practice, making it a valuable resource for both academic study and professional development. Don't miss out on this invaluable research companion. Order your copy of the Strategic Communication Research Methods Paperback today and take your communication research skills to the next level!.

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